Your Facebook page looks sleek and engaging, you have some likes, you are posting regularly...yet no one is commenting, liking or sharing your posts...what’s happening??? It’s normal to feel disappointed when you are investing your resources into … [Read more...]
Who Do You Talk To On Social Media
Last time I wrote about how to identify your perfect customer and ‘build-up’ your Customer Avatar; now let’s look how this applies to social media marketing. You’ll be relieved to know that the same rules apply in social media … [Read more...]
Want to Meet Your Ideal Customer
Have you ever heard this saying: “You can have the best offer but if you are pitching to the wrong audience you will not make any sales”? Knowing who your customers are is essential for any marketing campaign. To know them means to … [Read more...]
Low-Cost Marketing Strategy with Proven Results
As a business owner you are probably always on the lookout of how you can increase your visibility and attract more customers. It’s true that paid advertising is the fastest and easiest way to achieve this. But in the great world of the … [Read more...]
Can Facebook Graph Search Actually Be Good?
Every time Facebook announces something new the debate always goes two ways – invasion of privacy or something brilliant. Same goes for the latest Facebook tool Graph Search. As a business owner, you should be ecstatic about it as it brings a new … [Read more...]